Last Friday, AEW Rampage aired a taped episode and drew an average of 639,000 viewers on TNT, according to Nielsen. While this is a great number for Rampage, it's important to note that the real reason for the increase in viewership could be attributed to the massive lead-in from the Bulls/Heat game that aired before the show. This is the biggest number for Rampage since September 2021.
The NBA elimination play-in game between the Chicago Bulls and the Miami Heat drew in a significant audience. As a result, many of these viewers stuck around for AEW Rampage, which aired immediately after the game. This gave Rampage a significant boost in viewership, which can largely be attributed to the lead-in.
While it's possible that Shawn Spears' return to AEW could have had a small impact on the viewership numbers, it's clear that the Bulls/Heat game was the real reason for the increase in viewers. This is not surprising, given that sports programming has always been a popular lead-in for wrestling shows.
It's also worth noting that AEW Rampage aired at a different time slot than its usual time on Friday night. Instead of airing at 10 pm ET, it aired a bit earlier, immediately following the NBA game. This could have also contributed to the increase in viewership, as viewers who may have missed the show earlier in the night had a chance to catch it at a later time.
Overall, while it's great to see AEW Rampage's viewership numbers increase, it's important to recognize the role that the Bulls/Heat game played in drawing in viewers. As AEW continues to grow its audience, it will be interesting to see how the company leverages sports programming and other lead-ins to attract more viewers to their shows.


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